Welcome to the Caribbean Export webinars page where you can watch the recordings of previous webinars. Visit our
events page to find upcoming webinars to register for or sign up to our mailing list to receive an email notification when new events are published. This webinar focuses on; how to create brand values, key IP tools to use, using IP to create brand value, protecting brands from theft, creating your brand from the inside out using IP – and provides very practical, relevant case studies. In this webinar participants learn how specific commodities have been able to brand their products in national, regional and international markets and discuss how MSMEs can use the IP system to build brand presence, capture market share and price premiums. This webinar is a tool for promoting binational dialogue between the private sector of Haiti and the DR, to seek opportunities, work together and create employment. The recording is in French and Spanish. This webinar focuses on ‘Bhranding’ and how to brand your business from the inside out. In order for companies to ‘survive’ and ‘thrive’), businesses need to adapt quickly to a COVID-19 world. This 3rd session in our 4-part series is focused on how to sell your products online. The 4th session in the series focused on getting your business export-ready. This 4-part series begins with fundamentals to building a strong brand through social media. This 2nd session in our 4-part series focused on building your community using social media. This webinar delved into e-commerce website design and platforms, e-payment solutions, government regulations, banking and the advantages / disadvantages of e-commerce solutions. This webinar reviewed the shipping and distribution options available and explored the challenges of delivery and distribution, solutions for tracking and the use of strategically located logistics hubs.