Export sales don’t happen overnight; be patient, understand the processes and you will be rewarded. This is the export mantra of Michele Kalloo. Michele has been immersed in export sales
and marketing throughout the Caribbean and Latin America for twenty+ years; guiding and advising business executives from large companies to SME’s looking to take their products to the
As a highly sought-after regional authority on export markets, Michele understands being a successful exporter is not just about knowing regulatory policies, customs procedures and tariffs.
She shows her clients all the elements businesses need to apply and adopt for success in new export markets from having a market-oriented approach to seeing your business and brand not in
the present but where it should be in three to five years and how this can save you in the long run.
Michele’s work throughout the region has been in a variety of sectors. She’s led lucrative export initiatives for well-known companies and brands such as Draco (Hygienic Products), Trinidad
Tissues (Bathroom Tissues) Agostini Industries (Diapers), SCL Group (Concrete Additives), Magna Rewards (Loyalty Program), and Century Eslon (PVC and Water Tanks). In the past year alone, she brokered and coordinated vital business connections for many of the female business owners on JAMPRO’s first trade mission to Trinidad and Tobago. These exporters met face to face with some of the biggest retailers and distributors in Trinidad and today some of these businesses are now proud exporters to Trinidad.
Michele was a contributing writer for MasterCard and small business strategist helping SME’s successfully scale their operations for export readiness. Michele’s keen ability to identify trade
gaps and her strong relations with a broad network of regional and extra-regional distributors, retailers and manufacturers give her the unique ability to quickly position products in new
markets. Her leadership and regional market expertise have resulted in collaborations with export authorities, chambers and councils to conduct training and workshops for both new and