Deadline Date:

The Authentic Caribbean Seal was first envisioned under the CEDP LOME IV Caribbean Regional Trade Sector programme in 1995, through the intra & extra regional Buy Caribbean promotion campaigns. The Seal was developed to assist in product differentiation and easy identification of Caribbean products in both regional and international markets.

Caribbean Export wishes to re-develop and re-launch the Authentic Caribbean Seal and to make the Authentic Caribbean Seal an important marketing tool for regional exporters as they seek to gain recognition, penetrate new markets while cementing their presence in existing ones.  We see the value of the Seal as a mark of excellence, identifying the best of the Caribbean products, that can once again play a key role in our commitment to the promotion of authentic products from the Caribbean.

This consultancy is for the re-development of the look and feel for the Authentic Caribbean Seal and its brand concept, to be used with a range of Caribbean products and services exported for regional and international markets.

Interested parties are kindly requested to review the full terms of reference and submit proposals to Chris McNair – Manager, Competitiveness and Export Promotion at [email protected] and copy JoEllen Laryea – PR and Communications at [email protected]

Proposals must be received on or before 4:30pm (AST) December 8, 2017

Download the TOR – Authentic Caribbean Seal Brand Re-Development