11 Jul, 2017AST 4:30 pm02 Aug, 2017
Caribbean Export, in implementing the Regional Private Sector Development Programme (RPSDP) under the 11th European Development Fund (EDF), continues to assist CARIFORUM Small and Medium Size Enterprises (SMES) in increasing their export competitiveness. The recognition of the value of an exporter’s IP and the role IPR plays in innovation, and hence in the competitiveness of a company, is an important tool in achieving this objective. In fact, the identification and leveraging of a company’s IP and enhancing the knowledge of stakeholders through capacity building and the overall strengthening of export-ready firms falls squarely within the various areas of focus of the Agency.
Caribbean Export views IP as an important business tool that must be integrated into an entity’s business strategy (strategic business decision) and an increasingly important element of trade. Businesses are more likely to reap greater benefits if they consider the full range of IP issues in new product development. However, the role of IPR and intangible assets in business is insufficiently understood. A company needs to know the value of IP and risks in the same way it does its tangible assets.
A Geographical Indication (GI) classification allows rights holders to charge a premium above margin price for their products. Consumers will be more likely to purchase a GI branded product over other brands as they would be assured of the quality and origin of the product through the value associated with that GI. Within the EU, the price of a product with a “Protected Designation of Origin” may be as much as 40 percent higher than that of a similar non-GI product.
This consultancy seeks to build capacity of stakeholders, and more specifically the private sector, in relation to GI/OLPs in CARIFORUM countries with regard to the identification, protection and promotion of relevant products with the aim of enhancing the competitiveness of SMEs in the Region.
Caribbean Export is therefore pleased to invite interested and eligible firms and consultants to review the Terms of Reference and submit technical and financial proposals for the provision of these consultancy services.
The deadline for submission of proposals is Wednesday, August 2, 2017 at 4:30pm EST. No late submissions will be accepted.